Adwords Tip: Are Your Adgroups a Disaster?
If you're new here, you may want to subscribe to my RSS feed. Thanks for visiting!
Adwords is a phenomenal way to get laser-targeted traffic to your site quickly, but it does have a steep learning curve…
…And that’s pretty daunting when it’s your own time and money on the line!
So, here’s some important advice from a decade-long veteran of pay per click marketing, and an easy way to boost your profits from your Adwords investment:
A crucial element of Adwords account is how well you have your Adgroups organized.
Don’t fall into the oh-so common trap of only creating a couple of adgroups per campaign and then stuffing them with hundreds (or thousands) of keywords.
Save yourself lots of pain and frustration, don’t do this!
Trouble in that this is like giving Google permission to “gouge” you, and you’ll end up paying way more per click, suffer from lower CTR’s due to poor relevance of your ads, and most likely be nailed with poor quality scores.
Sphere: Related Content
Comments(0)